Outside Sales Representative


Multiple locations across Western Canada

Job Type

full time



AgraCity is a growing, leading-edge Canadian-owned and operated agricultural products provider offering a wide selection of affordable high-quality crop inputs including crop nutrition, crop protection and digital agronomy solutions, directly to farmers across Canada.

We have the largest selection of affordable crop protection products and the most efficient distribution and delivery systems in Canada. We source premium products from around the globe to ensure we have the highest quality product available to western Canadian farmers at the lowest prices. AgraCity prides itself on being Canada’s leading agri-solutions provider, whose profits stay in western Canada, and provide western Canadian jobs. Our local focus also protects farmers from product shortages and price uncertainty due to price and supply fluctuations.

The Outside Sales Representative will be accountable for ensuring that their work is carried out accurately, safely and efficiently each day – exceeding expectations with a commitment to always putting western Canadian farmers at the centre of their efforts.

AgraCity is looking for someone with the skills, experience and passion for this role, and looks to hire the best in the industry to join its high-performing team. If this sounds like you, please send your resume to April Arseneault, at aarseneault@agracity.com

Principal Accountabilities

  • Building productive and value-added relationships with farm customers through regular face to face interactions focused on establishing needs and providing solutions for their farm business.
  • Achieving sales targets of all product lines through active account maintenance within a geographic territory.
  • Create and maintain a rigorous weekly call plan designed to meet sales objectives and customer interaction frequency targets.
  • Develop a comprehensive understanding and business plan with all customers within your assigned geography.
  • Travel within sales territory 60-80% of the time on the job
  • Continuously increasing knowledge of Agriculture, Agronomy and AgraCity’s products.

Required Education and Experience

  • Related post-secondary education in the agriculture industry would be preferred.
  • Minimum of 3 years previous sales experience, preferably in outside sales or B2B sales.
  • Previous agriculture industry experience would be considered an asset.
  • A strong understanding of Canada’s agriculture industry would be considered an asset.
  • Previous sales training.
  • Ability to develop and maintain strong relationships.
  • Persistence and highly developed selling skills.
  • Exceptional written and verbal communication skills as well as listening skills.
  • Strong organizational, time management and planning skills.
  • Self-motivated individual with a strong drive to achieve results.
  • Possess a Canadian Driver’s License and be legally entitled to work in Canada.

Compensation & Benefits

  • Performance-Based Incentives
  • Highly Competitive Base Salary
  • Performance-Based Bonuses
  • Medical Insurance
  • Vision Insurance
  • Dental & Orthodontic Insurance
  • Life Insurance
  • Short Term & Long-Term Disability Insurance
  • Professional meetings & Membership Support
  • Continuing Education Program
  • Group Retirement Savings Plan and Company Matching Contributions